⚠️ Important Update to Our Loyalty Programme

As of 6th October 2025, the Pets & Friends Loyalty Scheme will be closed to new members.

Existing customers who have earned points in the last 12 months can still redeem their available points until 30th November 2025.

After this date, all unused points will expire and the Loyalty Scheme will be fully discontinued.

If you have an existing Pets & Friends account, you can still log in to check your balance and redeem rewards while the scheme remains active.

For any questions, please contact our customer service team at 0115 695 0252 or email at customerservices@petsandfriends.co.uk

The Wellness CORE Breeder Programme

What is the Wellness CORE Breeder Programme?

The Wellness CORE breeder programme is for Kennel Club registered breeders that believe that dogs deserve a lifetime of wellbeing through the power of natural nutrition that is delivered through Wellness CORE.E

Those that qualify to be members of the Wellness Core breeder programme will receive exclusive savings on Wellness Core & WHIMZEES products, free puppy packs, free home delivery options, dedicated nutritional support and easy online ordering options.

Terms & Conditions apply.

How do I become a member? 

To apply to be a member of our breeder family, simply head on over to the  Wellness CORE Breeder Programme website to check if you qualify. You can apply by completing the sign-up form. Terms & Conditions apply.

For more information, please visit the Wellness CORE Breeder Programme website or contact our breeder team direct on corebreeders@kennelpak.co.uk..